Privacy   |    Financial   |    Current Events   |    Self Defense   |    Miscellaneous   |    Letters To Editor   |    About Off The Grid News   |    Off The Grid Videos   |    Weekly Radio Show

Misc

Rob Mobs: A Growing Threat

Rob Mobs: A Growing Threat

The newest crime wave in America is being driven by rob mobs– gangs of teenagers who storm stores and public transportation with the express intent to rob or commit violent acts. They’ve even been known to attack individuals, making this ...

Read More »

Book Review: Deliberate Life

Book Review: Deliberate Life

I do not usually suggest anyone buy very expensive items—especially books. In a way it almost defeats the purpose of living a life less extravagant. However, in this case, I feel compelled to review a book for you that is ...

Read More »

How To Get P.R. For Your Business, Part 2

How To Get P.R. For Your Business, Part 2

Writing your first few press releases can be a little tricky, especially if you’re new to the concept. One little mistake such as a weak headline or a simple typo can turn the reader off immediately. Well-written press releases, however, can catch the attention of the media, resulting in free, positive press for your business. Last time, we talked about the importance of a good headline. And it bears repeating once more: whatever you do, do your best to write a catchy headline...

Read More »

Pearl Harbor: Necessary or Not?

Pearl Harbor: Necessary or Not?

Few like my step-father who fought in the Pacific during World War II have ever forgotten Japan’s sneak attack on Pearl Harbor. It was more than a day of horrible death and destruction. It was a blow to American’s belief ...

Read More »

How to Get P.R. for Your Local-Service Business (Part 1)

How to Get P.R. for Your Local-Service Business (Part 1)

Local businesses often find themselves operating with lean advertising budgets. This makes finding affordable, quality advertising a challenging task for even the most seasoned marketer. Adding to this challenge is the current climate and how today’s consumers feel about advertising in general. Consumers today are more cynical than ever before. Only a small percent of them have confidence in traditional advertising methods. Current research shows that less than 14% of consumers trust traditional advertising messages, while over 90% of people still trust

Read More »

Harper Lee: At Peace with Who She Is

Harper Lee: At Peace with Who She Is

The records of history are filled with people who became full of themselves. Fame, prominence, and success seem to have been their goal, and an end in themselves. Too many athletes are called heroes, and too many politicians are deemed ...

Read More »

One Size Does Not Fit All

One Size Does Not Fit All

It’s easy to forget that your customers are different from each other. After all, they do have one thing in common: they’re all buying your products or services. But here’s the thing: they’re all buying for different reasons. While your customers do share common characteristics, they also have distinct differences. When your marketing message is too vague or too broad, you risk losing customers. Likewise, if your market is too specific and targets only a few, you’ll probably end up losing money...

Read More »

Reel in Customers With a Bait Piece

Reel in Customers With a Bait Piece

Want to significantly increase your sales and increase your customer response? If so, try using a bait piece in your marketing mix. Last week, I shared with you the importance of content marketing. Bait pieces are one way to extend ...

Read More »