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Trending Topics: video

Marketing With Video, Part 2

Marketing With Video, Part 2

Last time, we talked about marketing with video on the web and the different ways to use video. This time we’ll look at what it takes to craft a good video. The first few seconds of your web video are probably the most crucial of all. A recent marketing study found that 20 percent of viewers clicked away from a video within the first ten seconds, and 45 percent had clicked away before they reached the one-minute mark.

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Marketing With Video, Part 1

Marketing With Video, Part 1

It’s no longer good enough to have a website for your business. Everybody’s got one. The question is, how engaging is your website? For your small business to reach its peak potential in this competitive digital market, your website must fully engage your customers. Web video will help you to do just that. According to Nielson Research, over 70% of consumers watch videos online. Over half of those people will share the links to videos with others. Furthermore, 75% say they watch web videos...

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